The Evolution of Marketing for Law Firms in 2019

The Evolution of Marketing for Law Firms in 2019

Technology never stops advancing. It is hard to keep up the pace of the so-called “Digital Revolution”.  The change is not just technological and goes beyond just switching from traditional advertising channels such as TV and Radio to the world of Social Media...
4 Ways Videos Can Enrich Your Content and Boost Engagement

4 Ways Videos Can Enrich Your Content and Boost Engagement

Ranking a website or a page in Google is becoming harder and harder as the competition keeps growing. More often than not you need to tweak and modify it until it is optimized enough that the almighty search engine will grant its favor and place it high enough on its...
YouTube Ads or TV Ads – Which ones are better?

YouTube Ads or TV Ads – Which ones are better?

Video ads can almost instantly deliver your message and grab your prospects’ attention with nothing more than a few catchy footages. Your logo will be clearly displayed, and even the most unfocused viewer will subconsciously associate your brand identity with those...
The importance of content in digital marketing strategies

The importance of content in digital marketing strategies

The third leading cause of death in the US is medical malpractice, just after cardiovascular diseases and cancer. Statistics published by the Journal of the American Medical Association (JAMA) estimated that medical malpractice payouts amount to roughly $3 billion per...